One minute. That’s the average time people spend on a sermons page, according to data from thousands of church websites on our platform. Your sermons deserve better than that, so let’s explore 3 simple ways to help people engage more deeply with your sermon archive.
1. Offer Sermon Recaps
Since most visitors aren’t sticking around to watch an entire sermon, consider creating a brief summary with key takeaways presented in bullet points. This gives people the main message quickly, encourages them to reflect on it, and may even inspire them to go back and watch the full sermon when they have more time.
2. Feature Last Week’s Sermon
Make it simple for people to catch what they missed by highlighting last week’s sermon on your homepage under a “Missed Last Week?” section. With easier access, they’re more likely to watch and engage.
3. Highlight Next Week’s Sermon
While it’s helpful to feature last week’s sermon for those catching up, why not spotlight what’s coming next? Sharing a sneak peek—like the sermon title or a compelling question it will answer—builds that sense of “I can’t miss this!” so they’re already planning to watch or show up to the next message.
